"wilderness" tag
BiodiverCITY - Why it Matters for NYC

BiodiverCITY – Why it Matters for NYC

Did you know that 2010 is the International Year of Biodiversity? If not, you are not alone. For something so crucial to our survival and well-being, biodiversity gets little attention. Mayor Bloomberg’s vision…

Goodlifer: A Case for Camping

A Case for Camping

There are those that do, and there are those that don’t. Either way, most people feel strongly about camping. I used to be very much in the don’t camp, but have found myself…

Goodlifer: Prepare Yourself With Survival Straps

Prepare Yourself With Survival Straps

It’s a jungle out there, we all know it. Have you ever been stuck out there in the urban wilderness thinking to yourself “Damn, I wish I had a 550 Paracord right now!”?…


What constitutes the good life? It’s a question we’ve asked ourselves since the dawn of time and something we all strive for. To us, the good life is not a destination but a journey. We want to see more positivity in the world. Thinking happy thoughts makes for happy people, and happy people are more productive, innovative and at peace with the world. We believe in the transformative power of good news.

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