Johanna Björk
Goodlifer: Hacking For Social Good - Using Open Data to Make Sense of our Food System

Hacking For Social Good – Using Open Data to Make Sense of our Food System

It was 8:00 a.m. on a Saturday morning in Soho, the streets lay quiet and Broadway was not yet filled with shopping tourists. Though one floor above, at co-working space Soho Haven, there…

Goodlifer: Holiday Gifts for the Urban Warrior

Holiday Gifts for the Urban Warrior

The main thing cityfolk lack is space. So, when shopping for holiday gifts for your fellow urbanites, make sure you get them something useful — maybe something that’ll combat the stress of running…

Goodlifer: On the Cutting Edge - The Future of Eco-Fashion

On the Cutting Edge – The Future of Eco-Fashion

What is eco-fashion? If only there was an easy way to answer that question. There are many ways to look at sustainable fashion, and all the false marketing out there makes it even…

Goodlifer: Women Inspiring Women - Improving Maternal Health

Women Inspiring Women – Improving Maternal Health Worldwide

“If we can fix things for mothers – and we can – we can fix so many other things that are wrong in the world. Women are at the heart of every family,…

BiodiverCITY - Why it Matters for NYC

BiodiverCITY – Why it Matters for NYC

Did you know that 2010 is the International Year of Biodiversity? If not, you are not alone. For something so crucial to our survival and well-being, biodiversity gets little attention. Mayor Bloomberg’s vision…

Goodlifer: The Wisdom Project

The Wisdom Project

Inspired by the idea that one of the greatest gifts one generation can pass on to another is the wisdom it has gained from experience, award-winning photographer and filmmaker Andrew Zuckerman started the…

Pure Citizen: Daily Deal Shopping for the Conscious Consumer

Pure Citizen: Daily Deal Shopping for the Conscious Consumer

You’ve probably heard of Gilt Groupe, the highly successful “daily deal” site that launched in 2007 and offers limited time sales on everything under the fashion sky. Now, there is an option for…

The Sway: Turning Excess into Excellence

The Sway: Turning Excess into Excellence

The fashion industry creates incredible amounts of waste. Every day, tons and tons of fabric and leather scraps (off-cut) are discarded in factories around the world, much due to inefficiencies in pattern-making. We…

A Fresh Look at Household Cleaners

A Fresh Look at Household Cleaners

When we buy those plastic bottles of cleaning product, we are really paying for large amounts of water. This also comes at a higher cost for the planet because of the greenhouses gases…

Pink Ribbons, Pink Products & Pinkwashing

Pink Ribbons, Pink Products & Pinkwashing

It’s that time of year again, when everything suddenly turns pink and a spirit of do-gooderness fills the air. While on a plane the other day, I was offered to buy pink lemonade…

The Feast — A Day of Inspiration and Good

The Feast — A Day of Inspiration and Good

Feel like you’re stuck and need some inspiration? If you’re in New York, you should head to The Feast Conference, happening this Friday. Judging by the speaker line-up, it should be quite amazing….

10/10/10 - A Global Work Party

10/10/10 – A Global Work Party

Today was the largest day of environmental activism in history. 7,347 climate action events took place in 188 countries around the world as part of “The Global Work Party.” People went to work…

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What constitutes the good life? It’s a question we’ve asked ourselves since the dawn of time and something we all strive for. To us, the good life is not a destination but a journey. We want to see more positivity in the world. Thinking happy thoughts makes for happy people, and happy people are more productive, innovative and at peace with the world. We believe in the transformative power of good news.

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